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22 May 2013
Crocus Licenses its Magnetic Logic Unit (TM) Technology to TowerJazz
15 May 2013
Curie-Cancer and Roche strengthen partnership to fast-track the development...
14 May 2013
ULIS launches thermal sensor array product line, within scope of European...
Our know-how
ALA is an international public relations consulting group for leading edge companies and organizations involved in a wide range of emerging technologies. ALA is expert in technical, business, financial, trade and scientific communication.
We focus on helping our clients overcome barriers that impede understanding of their true value, and on promoting their key strengths to achieve business growth. ALA targets press, analysts and others who can make a difference between success and failure for our clients. And, together with our clients, we devote time and effort to finding out and explaining what makes them special.
ALA's team of senior international marketing and public relations professionals have more than 140 years' experience to offer. They use their public relations and marketing skills to bring proven increased awareness and understanding of your company among those who influence your key customers, investors, partners and other targets. ALA clients range from start-ups to public companies.
We have our own offices in the United Kingdom and France, and excellent contacts, throughout Europe and the US. ALA has been active internationally since 1987. As a result, we can bring our experience and know-how to provide seamless and scalable services across Europe, the US, and beyond.
Since its creation, ALA has focussed exclusively on emerging technologies in B2B markets. These include life sciences. They include electronic, communication and information technologies. Cleantech, the environment, and nanotechnologies are other areas of expertise. Our added value comes from our understanding of the expectations of the media, analysts and other influencers, and our ability to work with clients to achieve optimal results, whether in the all-important positioning and message development process, media/analyst contact management, media training, writing and article placement skills or qualitative research including customer satisfaction surveys.