About ALA

Strategic communications for technology and life sciences

Years

Active since 1987
K

Contacts

In our proprietary database
+

Clients

Industry knowledge

STRENGTHS

Industry knowledge with technology and business understanding

Media experience and expertise in technical, business, trade and scientific communication

Proprietary database of specialist contacts

International reach with a multicultural, multilingual team boasting 80 years' combined PR experience

TEAM

“Having worked in biotech and high tech strategic communications for 15 years, I am confident that I and my specialist team can deliver the right results for your company. Since ALA started in 1987, we have built a global network of media contacts that are responsive to our client’s news announcements.”

Juliette Schmitt-dos Santos

ALA Director

  • 18 years' experience in high tech PR across Europe and US
  • Joined ALA in 2002 and became Director in 2012
  • Previously worked at the Agence France Presse unit of the United Nations in New York
  • Was part of the communications’ task force of the French delegation at the UN
  • Diploma in Latin-American and US studies, multi-lingual, with high level computer literacy; spent one year at the University of Texas, Austin

Carol Leslie

Account Director

  • Highly skilled technology PR practitioner, in-house communications and PR agency experience
  • Master’s in Communications, Cornell University
  • Saxophone player, jazz enthusiast, enjoys French food

Emilie Chouinard

Consultant

  • PR specialist, in charge of life sciences and high-tech clients
  • Master’s degree in public relations / branding and advertising at CELSA Paris Sorbonne and bachelor’s degree in French literature
  • Born in Canada, has lived in France for 2 years
  • Food enthusiast, passionate about cinema and literature

Jo Reeder

Senior Consultant

  • 20 years experience in PR, communications, journalism and social media management for life sciences,and IT/technology companies
  • BA (Hons) degree in Multimedia Journalism from Bournemouth University (UK)
  • Speaks English

Kübra Somuncu

Consultant

  • PR specialist, in charge of life sciences and high-tech clients
  • Master’s degree in Communication Management from Celsa Paris Sorbonne and Bachelor’s degree in French and English Literature
  • Born in Turkey, grew up in France and lived for two years in UK
  • Interested in arts (literature, theater, cinema) and social media

Mark Tidmarsh

Office Manager - English Language Editor

  • Responsible for English language editing and administration in the Brighton office
  • Bachelor’s degree in Communications Studies from the University of Sunderland (UK)
  • Hobbies include cycling, hiking, gardening, theatre and cinema

Alexandra Alegre

Office Manager

  • Responsible for the administration and accounts in the Paris office
  • BTEC National Diploma in Management and Finance
  • Currently studying for her Higher National Diploma in Business
  • Enjoys singing and playing the guitar and piano